Emmy Unboxing

My professional and personal worlds collided this week when our marketing video team received our Emmy trophies, thanks to our senior producer, Amy Manley, who managed the logistical details and made sure each trophy had the correct information. It was honor to win the award in the branded content category, especially since each team member touched the project in some way.

I felt a little weird carrying my trophy to the bus stop and then resting it on the floor while I rode home. When I entered the house, I asked my wife, Pam, to surprise our son, Colin, who is autistic. When he saw the box, he started ripping the paper. In the video, Pam tries to prompt Colin to read the words on the black band encircling the trophy. Since he’s nonverbal, it’s our way of trying to extract words from him and improve his language processing. It was a joyous moment for our family. It also served as another reminder that my professional success can never match the love I feel for my audience of two.

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Little Victories

Happy Halloween everyone. I want to share some good news. I wasn’t going to post anything about this, but then I thougth: you have to celebrate the little victories because they don’t come along that often.

Our Syracuse University Marketing video team won an Emmy over the weekend at the 66th annual New York Emmy Awards ceremony in Manhattan.

The Emmy-winning Syracuse University Marketing video team. From left to right: Amy Manley, Joseph Heslin, Shane Johnson, Tom Colling, Joshua Waldby, Francis DiClemente, and Bob Gerbin. Not pictured: Alex DeRosa, Mary Kasprzyk, John Caiella, and Dara Royer.

Our video, Rise Beyond: Syracuse University, earned the honor in the category of Branded Content (Short or Long Form Content). The piece highlights the amazing faculty, students and alumni who pursue excellence on the Hill and beyond; in the aggregate, their individual achievements— along with the strong bond of the Orange community—define the Syracuse University brand.

Photo by Shane Johnson.

This marks my second Emmy. The first was for co-writing, producing and directing the indie documentary short The Real Bedford Falls, It’s a Wonderful Life (Honest Engine Films, 2020).

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